Thank you for your interest in this Cookie Policy and welcome to SparkVision and our website located at www.sparkvisionai.it (our “website”). Our website uses cookies to remember your preferences and help you obtain the right information. Cookies also allow us to understand how our website is being used.

Our website is operated and maintained by SparkVision, Roberto Fiori,VAT 02994170906 of  Via Principe di Piemonte, 1007100 Sassari SS, Italy (“SparkVision”, “we”, “us”, “our”). If you want to contact us or if you have any questions, you can reach us by email using info@sparkvisionai.it with “Data Protection” in the subject line.

WHY DO WE HAVE A COOKIE POLICY?

This Cookie Policy sits in line with our obligations set out in Italy’s Data Protection Code Legislative Decree no. 101 (“DPC”) and the EU’s Privacy and Electronic Communications Directive (“PECD”). In accordance with them, we need to inform you about the cookies we use and obtain your consent when using certain types of cookies, namely functional, performance, analytical, and advertising cookies (“Optional Cookies”).

WHAT ARE COOKIES?

A cookie is a small text file that is sent to your device’s hard drive by a website. Each time you return to the same website, your browser retrieves and sends the relevant cookie(s) to the website’s server.

Cookies can be divided into the following two broad categories:

Essential or necessary cookies. These cookies are essential or necessary to ensure that a website works properly and is secure so that you can navigate a website and use its features. Without these cookies, certain features of a website would not function, and thus you would not be able to use certain services.

Optional Cookies. These cookies are non-essential for the website to function and require your consent. When it comes to optional cookies, the following distinctions are made:

●       Functional cookies or sometimes called convenience cookies. These cookies allow a website to remember the options a user has made and other personalisation options you have selected when browsing.

●       Analysis and performance cookies, which are used to monitor and improve the function and service of a website. Those can track down problems when using a website, facilitate online surveys, record visitor numbers, and provide analytics metrics.

●       Advertising cookies or targeting cookies. They are used to deliver customized advertising to the user.

THE COOKIES WE USE

We utilize the below-mentioned cookies to provide users with an improved user experience.

Google Analytics

We use Google Analytics, a web analysis service of Google. Google Analytics uses a specific form of cookie, which is stored on your device and enables an analysis of your use of our website. The cookies set by Google Analytics for measurement are different for each visitor (i.e. there is not a single Google Analytics cookie ID that is used on all sites using Google Analytics). The information about your use of our website generated by the cookie is generally transmitted to a Google server in the USA and stored there.

Google uses this information on our behalf to analyze your use of this website in order to compile reports on website activities and provide additional services related to website and internet use. The IP address transmitted by your browser in the context of Google Analytics is not merged with other data. In the configuration of Google Analytics, we ensured that Google receives this data as a processor and is therefore not allowed to use this data for its own purposes.

In relation to the data transfer into the USA Google’s processing agreement for Google Analytics, can be read here. You can disable tracking by Google Analytics with future effect by downloading and installing the Google Analytics Opt-out Browser Add-on for your current web browser following this link.

Pixel Cookies and Tags

We use so-called Pixel Cookies and Tags (“Pixel Cookies”). A Pixel Cookie is an advertising tool and typically consists of a JavaScript code snippet that allows us to understand and track visitors’ activity on our website. For this purpose, Pixel Cookies collect and process information about visitors of our website and the device used (so-called event data).

Event data collected through Pixel Cookies is used for targeting our advertisements and improving ad delivery and personalized advertising. For this purpose, the event data collected on our website by means of Pixel Cookies is transmitted to the relevant operator of the Pixel Cookie and, in part, also stored on your device. However, this only happens with your consent, and we and the relevant operator of the Pixel Cookie are considered joint controllers. Nonetheless, for the subsequent processing of the transmitted event data, the relevant operator of the Pixel Cookie is the sole controller.

For more information about how the relevant operator of the Pixel Cookie processes personal data, including the legal basis on which they rely on and how you can exercise your rights, please refer to the following Privacy Policies: Facebook, Instagram, and Google.

HOW TO MANAGE COOKIES

In your browser

You can manage your cookie preferences using the following links for some of the most popular internet browsers: Edge, Google Chrome, Firefox, Safari and Opera.

Cookie preference pop-up

We also offer a cookie preference pop-up when you first visit our website. This pop-up is a consent tool and allows you to specify your preference about cookies. You can accept or reject them or access this Cookie Policy before giving your consent to cookies or rejecting them.

Opt out

In addition, if you do not wish to participate in advertising personalisation or retargeting/tracking you can object to behavioral advertising at the following websites: Your Online Choices, Digital Advertising Alliance of Canada, Network Advertising Initiative, AdChoices the European Interactive Digital Advertising Alliance (Europe only), Google Ad Settings, Facebook Ad Settings, Instagram Ad Settings, and Tik Tok Ad Settings.

HELP AND COMPLAINTS

If you have any questions about this policy or the information we hold about you, please contact us by email using info@sparkvisionai.it with “Data Protection” in the subject line.

CHANGES

The first version of this policy was issued on Tuesday, 21 January, 2025, and is the current version. Any prior versions are invalid, and if we make changes to this policy, we will revise the effective date.